Up for Grabs: Grocery Retailing Primed for $10.6B Growth Over Next 5 Years

The Australian grocery industry is set to experience an increase of $10.6 billion in sales over the next five years. Almost two-thirds (64{845d44a2f09c0018d802e19e78941a85dc2180e4ed7410cee0b34e8cb134ecea}) of this growth prize is expected to come from private-label products. That being said, there are still big opportunities for brands wanting to get their hands on a slice of this lucrative pie.
Strong presence and performance, both in-store and online, in the major grocery chains and discounters is key. A strategic focus on our digitally savvy Millennial consumers as well as international Australians is also critical. And underpinning all of this is innovation: Consumers demand and expect more choice than ever before. Nielsen – Read more…