Purveyance Marketplace eLearning has been launched.It’s now even easier to provide Trade Customers with access to Product Training and rewards for successful completion, as the Purveyance [...]
This applies to both large and small organisations, as the drive to endless meetings and incessant emails has continued to proliferate over the last 10 years, while productivity has suffered.This [...]
“Our research shows a high number of fragmented outlets are either underserved (for example, with limited direct coverage from sales reps or low access to promotions) or overserved (with [...]
Interesting dilemma being faced by UK Consumer Packaged Goods companies with the introduction of HFSS (high fat, sugar, salt) regulation and product distribution.How would you handle this [...]
As more CPG companies fall in “love” with the idea of D2C/B2C e-commerce and digital marketing, a must read is “High growth, low profit: The e-commerce dilemma for CPG [...]