Target’s fashion first

 In Australia, NewZealand, Target
Target Australia has partnered with Italian design house, Missoni, to deliver its largest designer collaboration to Australian stores in October. 

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The Missoni for Target range will launch in 60 retail stores nationally  and online at target.com.au as part of the retailer’s ‘Designers for Target’ program.

Stuart Machin, MD of Target,  said the Australian retailer has built a successful history of designer collections and the collaboration with Missoni would be its best yet.

“We are so thrilled to have worked with Missoni on this project; never before have Missoni agreed to build an exclusive range with an Australian retail brand. This partnership is a first for Missoni, for Target, and for the Australian consumer,”  Machin said.

Machin said that Missoni for Target will be Target’s biggest ever designer collaboration with more than 220 products in the collection and will launch instore and online at target.com.au on 8 October. Insideretail – Read more…

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