Birds Eye campaign supports Aussie farmers
Birds Eye is reinforcing its commitment to supporting Australian farmers and local communities, unveiling the new Birds Eye Field Fresh Australian packaging and launching a new TV campaign for their popular frozen vegetable products.
More than 200 farmers supply products to Birds Eye, who is the last remaining frozen vegetable processor in Australia.
"Birds Eye has relaunched it’s largest range of frozen vegetables to demonstrate our commitment to Australian produce and we are encouraging all consumers to join us in backing our local producers by buying our Birds Eye Field Fresh Australian grown products," General Manager of Marketing, Tara Lordsmith said. Retail World – Read more…
More than 200 farmers supply products to Birds Eye, who is the last remaining frozen vegetable processor in Australia.
"Birds Eye has relaunched it’s largest range of frozen vegetables to demonstrate our commitment to Australian produce and we are encouraging all consumers to join us in backing our local producers by buying our Birds Eye Field Fresh Australian grown products," General Manager of Marketing, Tara Lordsmith said. Retail World – Read more…
Recent Posts
