Myer reveals horror start to Christmas sales

 In Australia, Myer, NewZealand
Myer has suffered a horror start to the all-important Christmas trading period, revealing that sales in the first two weeks of December were down 5 per cent on last year.In a second-quarter trading update released on Thursday, the department store said November trade had also been worse than expected, despite heavy investment in marketing and measures to increase foot traffic.
Total sales last month were down 2.3 per cent compared with the same period in 2016, and down 1.8 per cent on a same-store basis. Sydney Morning Herlad – Read more…

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