Six psychological tricks retailers use to make you overspend at Christmas

 In Australia, NewZealand
With only a handful of shopping days left until Christmas, retailers will be using every psychological trick in the book to empty your wallet. Hanging onto your hard-earned cash can be a matter of spotting – and sidestepping – the most common pitfalls.

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  • Personalise gifts
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  • Larger trolleys
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  • In-store samples
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  • Cognitive dissonance
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  • Fear of missing out
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  • Christmas carols

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More details of each available in the Sydney Morning Herald – Read more…

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