Six psychological tricks retailers use to make you overspend at Christmas

With only a handful of shopping days left until Christmas, retailers will be using every psychological trick in the book to empty your wallet. Hanging onto your hard-earned cash can be a matter of spotting – and sidestepping – the most common pitfalls.

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• Personalise gifts

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• Larger trolleys

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• In-store samples

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• Cognitive dissonance

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• Fear of missing out

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• Christmas carols

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More details of each available in the Sydney Morning Herald – Read more…