Australia to get single food labelling brand to seize China growth under Twiggy Forrest plan

 In Australia, International, NewZealand
Australia’s beleaguered farmers are poised to unlock vast new export markets as producers, peak bodies and both sides of politics prepare to bury their differences to sell products into China under a "one brand, one logo" approach for the first time.
The new strategy – under wording and a trade symbol designed for maximum Chinese impact – would pitch Australia in a head-to-head race against the gold-standard in export marketing, "100{845d44a2f09c0018d802e19e78941a85dc2180e4ed7410cee0b34e8cb134ecea} Pure New Zealand". Sydney Morning Herald – Read more…

Recent Posts

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.