Wal-Mart loses everyday low price edge as Aldi opens across US

 In Aldi, International
Having made inroads against Woolies and Coles in Australia, Aldi is taking on the biggest retailer in the world?.
In the Southern California town of Beaumont, Wal-Mart shoppers must drive past a new Aldi store – a recent addition to the German grocery-store chain seeking to beat the US retail giant at its own game: selling food at rock-bottom prices.
Aldi is betting that many in Beaumont will never make it to Wal-Mart. Like hundreds of other stores family-owned Aldi has opened in recent years, the Beaumont store is strategically located to siphon off Wal-Mart’s thrifty shoppers with prices that can average almost 20 per cent less than those at its giant competitor. Sydney Morning Herald – Read more…

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