ALDI reveals the price of supermarket loyalty

 In Aldi, Australia, NewZealand
Nine in 10 Australian shoppers say they would switch supermarkets to save money on their grocery bill, according to new research conducted by Galaxy for ALDI Australia.
On average, survey respondents said that a 38 per cent saving would compel them to change where they buy their groceries, while 14 per cent would switch to save any amount.
These are some of the findings of ALDI’s Grocery Wallet Research, uncovering the latest influences on Australians’ grocery-buying habits. The research surveyed more than 1,000 main grocery buyers across Australia to investigate the impact of factors such as freshness, price and convenience on supermarket spending and loyalty. Retail World – Read more…

Recent Posts

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.