Discover More campaign changing opinions

 In Australia, NewZealand, Pharmacy
The Pharmacy Guild’s ‘Discover More’ campaign is having a positive impact on consumer attitudes to pharmacy, according to Guild research.
The research shows customers who use a pharmacy less frequently, between two and six times a year, were more likely to consider using a pharmacy for advice and/or treatment for a non-emergency illness, injury or medical condition after seeing the Pharmacy Guild TV commercial.  Pharmacy Guild – Read more…

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