Piggy in the middle
In politics, there are always three kinds of people to pitch to – the haves, the have nots, and the ones in between.
Elections are decided by the inbetweeners because there are more of them.
In the shopping centre industry, there are three analogous categories, called A, B, and C centres, or first, second, and third-tier centres if you prefer.
Although the first group gets most of the media attention, it’s really the condition of the middle group that determines the health of the industry, because it is the one with the most centres – these are the industry’s stout-hearted workhorses, if you will. Insideretail – Read more…