Mondelez quickly expanding coffee offerings globally
Mondelez International plans to expand into new international coffee markets with initiatives in Australia, Spain, and the Netherlands, after recently launching new lines in France and Germany.
The move by Deerfield-based Mondelez can be seen as an expansion of plans it revealed earlier this year to challenge Nestle in the single-serve coffee capsule space, Bloomberg reported. The Netherlands, in particular, is an important market for Mondelez, the report said, because the Dutch are second in the world in coffee consumption, per person, amounting to a $1.14 billion market there. Chicago Business Journal – Read more…
The move by Deerfield-based Mondelez can be seen as an expansion of plans it revealed earlier this year to challenge Nestle in the single-serve coffee capsule space, Bloomberg reported. The Netherlands, in particular, is an important market for Mondelez, the report said, because the Dutch are second in the world in coffee consumption, per person, amounting to a $1.14 billion market there. Chicago Business Journal – Read more…
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