Woolworths uses brand leverage into the Insurance Industry

 In Australia, NewZealand, Woolworths
Australian major supermarket group Woolworths is expanding its insurance range of products for marketing to its customers.


Woolworths is expanding into the Car and Travel Insurance market nbacked by the Hollard Group, a leading international insurance provider nand Swiss Re, one of the world’s largest re/insurers. The Woolworths nInsurance division was formed in August 2011 by initially offering Pet nand Life Insurance products and is soon to launch into Homes and Contentn cover. Australian Food New – Read More.


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