Nielsen: China Consumer Confidence Index reached all-time high to 114 points in Q4 2017

In 2017, China CCI registered steady growth of 112 points, compared with 106 points in 2016. In 2017, both job prospects (jumping from 62 to 70 year-on-year) and personal finance (climbing from 61 to 69 year-on-year) rose by 8 points. The willingness to spend increased by 5 points to 57. All these three components reached the highest level since 2015.
Following three consecutive quarterly rises, China Consumer Confidence Index continued strong run in the fourth quarter, reaching historic high of 114 points. The figure grew six points from 108 in the same period a year earlier. According to Nielsen reports, China CCI showed solid expansion in 2017, ranging between 110 and 114 points – a relatively high level. It indicates Chinese consumers’ strong confidence, optimistic and positive attitude in the past year. Nielsen – Read more…​