Woolworths and eBay extend click-and-collect venture

 In Australia, NewZealand, Woolworths
Woolworths is hoping to attract new customers and boost foot traffic and sales in supermarkets and discount stores by extending its four-month-old click-and-collect venture with online retailer eBay.
Consumers who order goods from eBay will now be able to collect their purchases from 17 Woolworths supermarkets and 25 BIG W stores in Melbourne, in addition to 90 stores in NSW and Tasmania where the service, dubbed Simply Collect, has been available since February.
As the lines between online and offline retail become increasingly blurred, bricks and mortar retailers such as Woolworths, Myer and David Jones have enthusiastically embraced click-and-collect, as it gives them an edge over pure-play online retailers by giving customers the choice of picking up online orders in-store or having them delivered to their homes or post offices.  Sydney Morning Herald – Read more…

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