Heinz settles suit with Figueroa Brothers over iconic bottle design

 In Australia, Coles, International, NewZealand, Woolworths
Are there any CPG manufactures brave enough to take this path with Coles and Woolworths?

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Will there be a point in time when manufacturers do not need to be considered brave or foolish to undertake such measures to protect their intellectual property and brand equity?

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H.J. Heinz Co. reached a settlement Thursday in its case against Figueroa Brothers Inc., with the Irving, Texas-based company agreeing to change the shape of its bottles.
In a lawsuit filed March 6 in U.S. District Court for the Northern District of Texas in Dallas, Heinz claimed Figueroa Brothers, which sells Melinda’s Habanero Ketchup, was using a bottle that looks similar to Heinz’s patented and iconic design. Heinz’s claims included federal trademark infringement, federal unfair competition, common law trademark infringement and common law unfair competition.  Pittsburgh Business Times – Read more…

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