Healthy Hydration – Manufacturers look to score with better-for-you kids drinks

Will better-for-you-beverages for children and teens become a slam-dunk for mass retail expansion, starting with prominent c-store cold vault positioning? Or will it be a three-point-shot attempt?
That’s the question Dr. Brenda Jones, an Ohio-based ophthalmologist and founder of Youthtopia Beverages—and many other marketers of better-for-you kids drinks—hopes yields a positive response.  CSPnet – Read more…