Kellogg says Pringles helped fatten profits
Kellogg’s appetite for salty snacks is helping fatten its profits.
The world’s biggest cereal maker — best known for its Frosted Flakes, Pop-Tarts and Eggo waffles — says its recent acquisition of Pringles chips boosted its net income in the third quarter.
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Kellogg (K), based in Battle Creek, Mich., bought Pringles this year in hopes of becoming a global player in the salty snacks market. The deal instantly made Kellogg the world’s second-biggest salty snack food maker, behind PepsiCo’s Frito-Lay.
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In the U.S., the company said Pringles sales rose 10{845d44a2f09c0018d802e19e78941a85dc2180e4ed7410cee0b34e8cb134ecea} in the quarter. USA Today – Read more…
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