The boxed sections are my pick of top priority actions to improve customer experience from the McKinsey “Adapting customer experience in the time of coronavirus” article. What are [...]
“Indeed, recent data show that we have vaulted five years forward in consumer and business digital adoption in a matter of around eight weeks.”Interesting quote from the recent [...]
This is how our clients are promoting their Cycle Deals and Trade Promotions to Pharmacy, Independent Grocery, Convenience and Impulse stores. Purveyance Retailer Marketplace and Purveyance Sales [...]
Although Jennifer Kehl’s article “During Times of Uncertainty, Let Consumers Take the Wheel” relates to consumers, it is also applicable to FMCG and Pharmaceutical vendors [...]
With all the lockdown restrictions and greater adaptation of online services, it’s quite interesting and revealing that the recent Nielsen “Syndicated Real Life versus Digital Life [...]