Snacking Trend Turns Healthy at Supermarkets

Supermarkets and their suppliers are making sure ‘healthy’ and ‘snack’ can co-exist in the same sentence, and it’s paying off, as the snack trend continues to grow.

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Fresh fruit slices packed with yogurt dip, singly packed slider sandwiches, and even whoopie pies in mini-size are ringing up sales.
What’s more, supermarkets are putting up banners and signs that call attention to snacks, often reminding customers that snacks can be healthy.
A recent study by Mintel, a Chicago-based consumer research firm, shows 65{845d44a2f09c0018d802e19e78941a85dc2180e4ed7410cee0b34e8cb134ecea} of respondents are interested in healthy snacks, but 71{845d44a2f09c0018d802e19e78941a85dc2180e4ed7410cee0b34e8cb134ecea} believe healthy snacks are more expensive than less healthy ones.
That’s a belief that’s not always borne out. Not when a single egg-salad or turkey and lettuce slider is $1.25 at Karns Quality Foods, and combos such as pineapple, strawberries and mango in an 8-ounce cup, with a spoon, retail for $2.99 at Kowalski’s.  Supermarket News – Read more…