Amazon is Quietly Eliminating List Prices

 In International
​In a major shift for online commerce, Amazon is quietly changing how it entices people to buy.
The retailer built a reputation and hit $US100 billion ($132.7 billion) in annual revenue by offering deals. The first thing a potential customer saw was a bargain: how much an item was reduced from its list price.
Now, in many cases, Amazon has dropped any mention of a list price. There is just one price. Take it or leave it. Sydney Morning Herald – Read more…

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